A Way to Literally Reward Readers– the Dynamics ePlate
Posted by Bob Mayer
We just launched an experience™ application on the new, battery-powered Dynamics ePlate™ credit card.
So what is this ePlate™ credit card? Basically, it is an app for your credit card that allows you to pick and choose where your “points” go. The card itself has two reward buttons and you can change the reward associated with either button. When you make a purchase you can decide if you want that purchase rewards to be applied to your favorite author, Bob Mayer or another product available on this system.
The credit card itself is really pretty cool. It’s no different than a regular credit card, except the buttons light up. Whatever button you decide to push on your card will change the information on the Electronic Stripe™. This is important because each button is associated with a different product. Or in our case, earning points toward Bob Mayer’s books! We all use a credit card, so imagine checking into a hotel and immediately getting a free book just because you used this card. Or, with the push of a button, get something else. That’s the unique beauty of this system, you can choose where your points go, instead of different credit cards for different things.
But you’re not limited to two experiences. Through your bank’s website, the Dynamics’ Experience Manager™ provides you with a list of all possible experiences. You simply select the experience and link it to the button on your card. That way, you can earn more great products.
Here is how the app will work for the Bob Mayer experience:
The first $25.00 you spend using the app, the user will get a free eBook. The ebook is delivered instantly to the customer’s mobile phone the second the purchase is completed. Now that is pretty cool! Subsequent purchases help earn additional books in the collection. Once the reader has all the books available through the experience, they will receive a pre-publication exclusive (The Authors Edition) of the book Bob Mayer is currently writing. This version of the work will also include extra chapters and other exclusive content only available to Dynamics ePlate™ users. Again, pretty cool and a way to get eBooks before anyone else. In fact, it allows you to be a “Beta reader” on Bob’s next book, because there will also be an email address at the front of the book where you can send comments and suggestions that Bob can look at during re-write.
This is a really cool innovative way for readers to connect with Bob’s writing in a new way. It’s also a great way for new readers to find an author they have never read before.
We first heard about Dynamics ePlate™ at Thrillerfest this summer when we met with Jeff Mullen, CEO of Dynamics and it didn’t take more than a minute to realize what a great company this would be to work with. They’ve won many prestigious business and technology awards. For more information on Dynamics please visit www.dynamicsinc.com.
For the Bob Mayer experience, please go to http://www.dynamicsinc.com/bobmayer.
It’s a great time to be a writer… and a reader!