Category Archives: Social Media and the Writer

The Write It Forward Author Marketing Plan

I don’t really like calling it a marketing plan. It’s more of an organic strategy for connecting to readers. However, if we don’t map out where we’re going, we’re going to get lost. And, during the journey, it’s always good … Continue reading

Posted in Promotion and the Writer, Social Media and the Writer | Tagged , , , , , , , , , | 11 Comments

The Write It Forward Author Branding Plan

I wear more than one hat at Who Dares Wins Publishing. My key role for the first 2 years was getting content to our readers. That role included cover design, web design, file conversions, uploading, metadata and other technical aspects … Continue reading

Posted in Promotion and the Writer, Social Media and the Writer | Tagged , , , , , , , , | 28 Comments

Some Bitly and a little more Klout

Last time I introduced you to Bitly.com, one way to track clicks. Since the post, I have used Bitly to track Bob’s Kindleboard signature line and the FREE book promotion we did this week. One thing we noticed was that … Continue reading

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If you don’t exist on the Internet do you exist at all?

Before we begin, we’ve added to the side bar a “free eBook” schedule. Each month we will put which of our books will be free and on what dates with a link to Amazon. Enjoy! What do you do when … Continue reading

Posted in Promotion and the Writer, Social Media and the Writer | Tagged , , , , , , , , , , , | 39 Comments

What happens when Social Media becomes the Weapon of Choice?

Do you say things on social media you wouldn’t dare say in person? Social media is a great place for introverted writers. We get to be social without ever having to get dressed. We can hook up with readers, other … Continue reading

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What is Platform? And where do we get one?

Quote from Legally Blonde: Professor Callahan: “Do you think she woke up one morning and said: I think I’ll go to law school today.” Sometimes I think many people wake up one morning and think This is what I will … Continue reading

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Social Media and the Writer: Publishing Lesson #2

We spend a lot of time discussing the value of our marketing efforts. The internet has given the author a wealth of ways to communicate and promote via their blog, website, Twitter, Facebook, Goodreads and various boards like Kindleboards. There … Continue reading

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Digital Book World: Disconnect and 10 Tweet Observations

I’ve been watching the tweets from Digital Book World 2011 and noticed the same trend from a conference on digital publishing and the future of books. The vast majority of twitterers claim to be techno-savvy, publishing experts, masters of their … Continue reading

Posted in DBW11, Publishing Options, Social Media and the Writer | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , | 14 Comments

To Book Trailer or Not?

I recently got caught up in a ‘discussion’ on Twitter about book trailers.  Not that you can really discuss anything on Twitter.  I’m not a 100% one way or the other type of guy on most things and that’s hard … Continue reading

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Selling Your Book

For 20 years my mantra when teaching how to sell your book was query letter, synopsis, first section of book, send everyone the same thing, persistence, keep working on your next book, etc. etc. I still believe all that.  But.  … Continue reading

Posted in Novel Writer's Toolkit, Promotion and the Writer, Social Media and the Writer, Write It forward | Tagged , , , , , , , , , , , , , , , , , , | 5 Comments